Though, it can be challenging to keep an active social presence without it taking over a sizeable percentage of your time and attention. One of the major challenges is that social networks have different peak times when their users are most active. If you want to engage with as many of your audience as possible, you need to post at these peak times.
It would be near impossible for a business to make all of their posts “live". As a result, software providers have come up with solutions to make social media scheduling and posting more manageable. You can design and bulk schedule multiple posts at once using social media scheduling software platforms. You can do this at a time that suits you and then use your tool of choice to deliver your posts at the best times. They also give you time to create and push more content. In this post, we review the top social media posting and scheduling tools for 2022.
Zoho Social is a powerful business tool that helps you plan unlimited posts and automates your publishing calendar super quickly. The posts or messages can be queued from a single dashboard like the above tools. What I found interesting is its SmartQ feature that smartly schedules your posts for publication when most of your audience is likely to view it.
Zoho Social also lets you bulk schedule posts to multiple social networks. It also features team collaboration features to discuss and work with your team to craft the best ideas for content marketing. The tool also shares insights and analytics of your posts to help you understand the progress and develop a better social media strategy.
Price: Free for basic functionality; USD10 – 50 per month for premium features.
Supports: Facebook, Twitter, LinkedIn, and Instagram.
2. Buffer
Buffer impressed me with its awesome support for scheduling different types of posts including texts, links, and images, etc. for most of the social media networks. You can set them to get published automatically according to the set schedule. Moreover, you can also schedule the posts separately for each social network.
Using its analytics feature, you can check the performance of your shared posts and determine the content that best suits your audience. What I also like is that Buffer helps to deliver the posts at ideal times, and thus amplifies your audience’s reach. Moreover, you can do most of these tasks on the go using its mobile apps for Android and iOS.
Price: Free for basic functionality; USD10 – 99 for premium features.
Supports: Facebook, Twitter, LinkedIn, Pinterest, and Instagram.
3. Hootsuite
Hootsuite is one of the amazing platforms that help you manage social media marketing from a single panel. Its tools allow anyone to find and schedule social content in connected profiles. Additionally, you can get a clear overview of the queued content in its dashboard, and view the real-time analytics data for the posted social posts.
It supports multiple social media networks as well as YouTube and WordPress, unlike many others. You can bulk schedule posts by uploading them in a CSV file. Interestingly, like Buffer, you can also manage your scheduled posts on the go using the mobile app for Android as well as iOS.
Price: Free for a limited plan; USD19 – 499 for premium plans.
Supports: Facebook, Twitter, WordPress, LinkedIn, YouTube, and Instagram.
4. Slack Social
This tool helps you simplify content sharing and improve social engagement with your audience. From this single platform, you can manage all social network profiles and post to multiple networks with a single click. Also, the app delivers email reports, letting you check post stats and performance on those profiles right from your inbox.
Slack Social displays graphical, easy-to-digest analysis of your posts for a better understanding of your campaign’s performance. What I liked about it is that one can also view the real-time status of the scheduled posts and manage the social network profiles as well as the scheduled posts as easily as making some clicks.
Price: Free for basic functionality; USD7 – 14 for paid features.
Supports: Facebook, Twitter, LinkedIn, Blogger, and Tumblr.
5. Later
Later lets you plan and enqueue interactive posts such as photos and videos to get posted automatically. You can organize posts in a calendar view and preview the scheduled content. The posts can be easily queued, and you can even upload the media files in bulk from Google Drive, Dropbox, or your computer by syncing up.
You can preview and plan the social posts with Later’s drag and drop preview for mobile and desktop platforms, allowing you to preview posts before scheduling them. Furthermore, you can search, curate, and repost content, and track all your posts to check analytics like followers and clicks and it has a mobile app to help you plan on the go.
Price: Free for basic account holders; USD 9 – 49 per month for premium.
Supports: Facebook, Twitter, Instagram, and Pinterest.
6. Postfity
Postfity tool lets you engage your audience effectively and see the statistics in real-time for all connected social accounts. You can add multiple social accounts and plan your content on a daily, weekly, or monthly basis. Postfity also includes an inbuilt content recommendation system that provides meaningful and inspirational posts.
The posts can be added to the queue and the app will publish them periodically at the defined hours. It helps you save time, and schedule posts for all your social media profiles in advance. And the posts can be managed from anywhere and can be scheduled on the go using its mobile apps for Android and iOS platforms.
Price: Free for basic plans; USD 8 – 49 per month for premium plans.
Supports: Facebook, Twitter, LinkedIn, Instagram, VKontakte, and Xing.
7. Postcron
Postcron, named after the *NIX’s cron tool, lets you schedule posts for multiple social networks. It adds a watermark to your images automatically and also features auto post and bulk uploader features that let you bulk upload and schedule up to 1k posts to Postcron directly using an Excel or Google Docs/Sheet document.
Price: USD8 – 219 per month for its awesome set of features. (More info)
Supports: Facebook, Twitter, LinkedIn, and Instagram.
8. Kuku.io
Kuku.io is an interactive tool that lets you post to multiple networks, manage effective marketing campaigns, and choose the best time to schedule posts for each social account. Moreover, you can change the timezone, view your publishing history, and take advantage of the analytics tool to understand performance.
Price: USD 7 – 29.99 per month. (More info)
Supports: Facebook, Twitter, LinkedIn, Instagram, Pinterest, Tumblr, Telegram, Vkontakte, and Ok.ru.
9. SmarterQueue
SmarterQueue allows you to schedule your social media posts in seconds with a drag and drop visual calendar. The tool can automatically recycle the evergreen content to reach the maximum audience and maximize engagement. Moreover, you can curate content from feeds and sites, and check performance analytics.
Price: USD 19.99 – 79.99 per month. (More info)
Supports: Facebook, Twitter, LinkedIn, Instagram, Google+, and Pinterest are planned for the future.
10. Sprout Social
Sprout Social lets you effectively plan your social media strategy, and schedule messages across different platforms using its visual calendar. You can queue your posts, and edit multimedia content with its built-in image editor. You can apply custom tags to messages and organize them, as well as check post analytics.
Price: USD 99 – 249 per month for its professional features. (More info)
Supports: Facebook, Twitter, LinkedIn, and Instagram.
11. Sendible
Sendible offers streamlined post scheduling with its efficient social media publishing tools. Interestingly, the posts can be scheduled in bulk to get published on multiple social networks.
It is one amazing feature is that it automatically repeats the popular posts, and it can auto-post from RSS feeds. Also, its Smart Queues feature lets you group posts.
Price: USD 49 – 499 per month for its awesome features (More info)
Supports: Facebook, Twitter, Linkedin, Instagram, and Pinterest
12. eClincher
eClincher lets you plan your content on a daily, weekly, and monthly basis using a smart calendar. Its automated post publisher saves you time and helps you get better results with your social media strategy. Another interesting feature is its support for Google’s URL shortener that auto-shortens the links in your posts and provides analytics.
Price: USD 49 – 499 per month for various sets of features. (More info)
Supports: Facebook, Twitter, Instagram, Linkedin, Pinterest, and YouTube
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